Responsible for Digital Marketing Policies, Strategies and Content for assigned SBUs

Key Responsibilities:

• Assist in the formulation of strategies to build a lasting digital connection with consumers

• Plan and monitor the ongoing company presence on social media (, etc.)

• Launch optimized online adverts through Google Adwords, etc. to increase company and brand awareness

• Be actively involved in SEO efforts (keyword, image optimization etc.)

• Prepare online newsletters and promotional emails and organize their distribution through various channels

• Provide creative ideas for content marketing and update website

• Collaborate with designers to improve user Experience

• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web. Trends etc.)

• Acquire insight in online marketing trends and keep strategies up to date

• Maintain partnerships with media agencies and vendors

• Proven Experience as Digital Marketer or similar role

• Excellent understanding of digital marketing concepts and best practices

• Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM

• Working knowledge of ad serving tools (e.g., DART, Atlas)

• Perfect knowledge of web analytics tools (e.g. Google Analytics, Net. Insight, Web. Trends etc.)

• Skills and Experience in creative content writing

• Analytical mindset and critical thinking

• Excellent communication and interpersonal Skills

• BSc/BA in marketing or relevant field

Send your CV to the following email address:hammerposts@gmail.com

Hammer and Tounges Africa Holdings